3. Eco-Film Recycling Initiative

 

In 2024, we launched the Eco-Film Recycling Initiative as a pilot program to promote environmental sustainability within the film industry. This initiative focused on collecting recyclables from film sets and advocating for greener production practices. A key goal of the program is to provide unemployed individuals with opportunities to volunteer, gaining exposure to the film industry while contributing to environmental conservation.

The Eco-Film Initiative collected an impressive volume of recyclables from five shoots of four production houses, including Dare Content Studios, Man Bites Dog, Production Et Al, and The Star Film Company. These efforts were made possible through the shoots managed by Chad and Douglas Machogo, whose roles as unit managers were instrumental in facilitating the collection process. These efforts showcased the potential for driving environmental sustainability within the film industry.

The initiative gathered 187 bursts of energy from cans, 523 moments of warmth from coffee cups, and 642 waves of hydration from water bottles, demonstrating the environmental impact of even a small-scale pilot program. As we step into 2025, we dream bigger. By collaborating with the Commercial Producers Association of South Africa (CPA SA), we aim to extend this initiative across more productions and shoots., amplifying the initiative’s impact.

Additionally, we aim to establish partnerships with catering companies and unit managers to further integrate sustainable practices across productions. Through these collaborations, we believe the Eco-Film Initiative can significantly contribute to reducing the industry’s environmental footprint while providing meaningful opportunities for communities to get involved

We have collected an impressive 1.3k recyclables, driving environmental sustainability within the film industry.